Toward the end of this year, Amazon (AMZN  ) intends to open up a brick-and-mortar store, located in Glendale, California. The new store will highlight women's and men's apparel, shoes, and accessories that come from a variety of different brands, as well as a very broad price range.

"You'll find everything from the $10 basic to the designer jeans to the $400 timeless piece," Simoina Vasen, managing director of Amazon Style, told CNBC. "We want to meet every budget and every price point."

In terms of the features of Amazon's new store, it will have QR codes that can be scanned. These QR codes will allow customers to see sizes, customer ratings, product details, and colors that pertain to the clothing. The products will then be sent to a fitting room without the process of going through clothes on the racks. The fitting rooms will feature their own touchscreens so that customers will be able to ask for more products to be delivered to them.

According to Amazon, its new store will be more effective when it comes to size and spacing, given that Amazon Style will be able to provide "more than double the number of styles" than a standard store that is close to its size. This new type of Amazon store could additionally make it much easier when it comes to activities like in-store shopping, so that customers do not need to walk around the store aimlessly looking for more suitably fitting clothes.

In spite of the fact that Amazon's new store appears to strongly depend on technology, Amazon has stated that the Style store will nevertheless still have the same aspects of traditional stores, such as live employees, customer service, the delivery of products to fitting rooms, and so on.

Although Amazon's new brick-and-mortar Style store will be a drastic change from its prior way of conducting business, it will nevertheless be a beneficial one, in that it allows customers to experience Amazon in an entirely different way.