OpenAI on Monday announced the launch of its Frontier Alliances program, pairing its enterprise AI platform with four of the world's largest consulting and technology firms to accelerate the deployment of AI agents inside corporate systems.

The company said the initiative is designed to address what it sees as the primary obstacle to enterprise AI adoption, not model capability, but deployment and integration.

"The limiting factor for seeing value from AI in enterprises isn't model intelligence, it's how agents are built and run in their organizations," OpenAI said in its announcement.

Rising Competition in the Enterprise AI Market

The move comes as competition in enterprise AI intensifies. Salesforce Inc. (CRM  ), one of the dominant players in enterprise software, has been aggressively pushing its own AI agent platform, Agentforce, raising prices by an average of 6% on its Enterprise and Unlimited Editions and hiring 2,000 additional sales personnel to capture AI-driven demand, according to a prior Benzinga report.

Strategic Partnerships With Global Consulting Leaders

OpenAI named Boston Consulting Group (BCG), McKinsey & Company, Accenture (ACN  ), and Capgemini as its founding Frontier Alliance partners, entering multi-year agreements with each firm. The partners will help enterprise customers define AI strategy, redesign workflows, integrate systems, and manage organizational change.

OpenAI said its Forward Deployed Engineering (FDE) team will work directly alongside alliance partners, combining OpenAI's research and product expertise with the firms' global delivery capabilities. Each partner is building dedicated practice groups and teams certified on OpenAI technology.

Accenture and Capgemini are positioned as full-service transformation partners, responsible for integrating Frontier into enterprise data architectures, cloud environments, and existing applications. Accenture has already begun upskilling tens of thousands of its professionals through ChatGPT Enterprise, which OpenAI described as the largest cohort certified through its program.

Availability and Rollout Timeline

OpenAI said Frontier is currently available to a limited set of customers, with broader availability expected over the coming months.